Who's Behind the Apron?

Elana Amsterdam is a powerful influencer in the wellness space. A lifestyle guru, she has been on the cutting edge of healthy living advocacy for over twenty-five years.

Elana is a mother, research expert, and serial entrepreneur. As a veteran of the health industry, her innovative strategies for wholesome living unlock solutions to medical mysteries and disrupt conventional thinking around healing. She has overcome challenging diagnoses including celiac disease and multiple sclerosis.

Elana’s worldwide following counts on her for health advice that spans from uncovering cutting edge treatments to writing simple keto recipes and paleo recipes that can be found on her blog, elanaspantry.com, and in her cookbooks.

Healthy Living Advocate

While my life moved forward in ways that surprised me, many of the unexpected twists and turns have been wonderful! I started Elana’s Pantry in 2006, and an awesome community has blossomed here. I am so blessed to connect with such an incredible group of caring people every single day!


It hasn’t been an easy road, but I have no regrets, I’ve learned a lot and built a life that gives me more joy than I could’ve truly ever imagined. I have an incredible relationship with the love of my life, my darling husband, and two boys that I adore with all my heart!

Serial Entrepreneur

Twenty-one years ago, in October 1997, I was named to Crain’s New York 40 Under 40. I was 30 years old and CEO of my own environmental consulting company.

Beyond the Plate

Beyond the Plate

I was diagnosed with multiple sclerosis in 2006. Although my life has taken many twists and turns since then, I’ve kept my chin up with my own brand of spectacularly relentless optimism.

New York Times Best Seller

A New York Times Best Selling author, her perspective on health and the environment landed her on the cover of Paleo Magazine and inside the pages of Fortune Magazine, The Washington Post, and The Wall Street Journal. She has also appeared on numerous television networks including CNN, MSNBC, and Fox News.

Behind the Oven

Behind the Oven

Elana has a BA from Columbia University. She lives in Boulder, Colorado with her partner of 26 years, her two sons, and her rescue kitty.

Buy My Books!

paleo cooking from elana's pantryGluten-Free Almond Flour Cookbook

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